A Black Friday "deal" is often a normal price next to an inflated list price. Here a winch only counts as on sale when its checked price is at least 15% below its own typical price over the last 90 days, from our price history. The best-rated models are listed too, since many are good value without a sale. See deals in every category.
On sale now
No winch rated 3.8 or higher is 15% or more below its typical price at the last price check (November 1, 2026). Prices are rechecked through the sales; this list updates when one drops. See the recent price changes.
Best buys at their normal price
The top-rated models in each size. A sale on one of these is worth more than a big discount on a weaker model.
Best ATV and UTV Winches
- Smittybilt X2O 5K ATV/UTV#1 of 12Full review
A strong, fast UTV winch with a wireless remote for not much money. The short warranty is the price you pay.
Amazon $265.80$265.805,000 lb5.9 ft/min40 ft steel - Champion 4500-lb Wireless Winch Kit#2 of 12Full review
A low cost, wireless ready winch for ATV and UTV owners who want a full 4,500 lb pull without paying for synthetic rope or a premium brand.
Amazon $226.99$226.994,500 lb4.6 ft/min38 ft steel - WARN AXON 35-S#3 of 12Full review
A fast, premium 3,500 lb winch for ATVs and small side by sides that get winched a lot or push a plow. Occasional users can save with the VRX 35-S.
Amazon $533.83$533.833,500 lb9.5 ft/min50 ft synthetic
Best Winches for Jeeps and Midsize Trucks
- WARN VR EVO 8-S#1 of 11Full review
A light, sealed 8,000 lb winch for small Jeeps, crossovers and light SUVs. It carries WARN warranty and support at an entry price.
Amazon $649.99$649.998,000 lb6 ft/min90 ft synthetic - WARN VR EVO 10#2 of 11Full review
A sealed 10,000 lb winch with tough steel cable for Jeeps and midsize trucks. Pick it over the 10-S if you want lower cost and abrasion resistance more than a lighter front end.
Amazon $591.99$591.9910,000 lb5.2 ft/min90 ft steel - WARN VR EVO 10-S#3 of 11Full review
The sensible WARN for a Jeep or midsize truck: sealed, light and quick enough under load. It costs less than premium winches and still gets WARN warranty and support.
Amazon $729.99$729.9910,000 lb5.2 ft/min90 ft synthetic
Best Winches for Full-Size Trucks
- Smittybilt X2O Gen3 12K#1 of 9Full review
A strong, quick 12,000 lb winch for full size trucks and heavy overland rigs that costs far less than the big names. It suits owners who want speed under load and can live with the weight.
Amazon $787.37$787.3712,000 lb5.9 ft/min98.5 ft synthetic - WARN VR EVO 12-S#2 of 9Full review
A budget friendly 12,000 lb WARN for full size pickups and heavy SUVs. It trades some speed under load for a much lower price than the Zeon XD.
Amazon $798.99$798.9912,000 lb4 ft/min90 ft synthetic - Smittybilt XRC Gen3 12K Comp#3 of 9Full review
A low cost 12,000 lb synthetic rope winch for full size trucks that still moves quickly under load. Buy it when the Amazon price is well under list.
Amazon $626.45$626.4512,000 lb5.2 ft/min90 ft synthetic
Prices were last checked November 1, 2026 and are subject to change; the price and availability shown by the retailer at the time of purchase apply.