An efficient fridge for a Goal Zero power station setup, at a premium over value brands.
Amazon $799.95The Goal Zero Alta 50 and the BLUETTI MultiCooler are evenly matched, rated 3.7 and 3.7. The Goal Zero Alta 50 leads on build. The BLUETTI MultiCooler wins on value. The BLUETTI MultiCooler costs $100.95 less ($699 vs $799.95).
For campers who want ice on tap. As a plain fridge, its usable space costs a lot per liter.
BLUETTI $699Prices were last checked October 21, 2026 and are subject to change; the price and availability shown by the retailer at the time of purchase apply.
Which should you buy?
- Choose the Goal Zero Alta 50 for build (LG compressor vs Huayi compressor).
- Choose the BLUETTI MultiCooler for value ($12.71 per liter vs $15.21 per liter).
Scores side by side
Each factor is scored 0-100 against the same fixed reference points for every large 12V fridge; a clear win is highlighted. How we rank explains each one.
| Factor weight | Goal Zero Alta 50 | BLUETTI MultiCooler |
|---|---|---|
| Overall rating | 3.7/5 | 3.7/5 |
| Value 35% | 49 $15.21 per liter | 61 $12.71 per liter |
| Efficiency 20% | 100 about 192 Wh a day (3.7 Wh per liter), maker average draw, 8 W at Average power draw when set at 35 °F (ambient not stated) | 100 about 180 Wh a day (3.3 Wh per liter), maker figure at ECO mode; no ambient or setpoint stated |
| Warranty 20% | 25 2-year unit | 25 2-year unit |
| Build 15% | 100 LG compressor | 60 Huayi compressor |
| Portability 10% | 66 0.94 lb per liter | 64 0.96 lb per liter |
Specifications
| Goal Zero Alta 50 | BLUETTI MultiCooler | |
|---|---|---|
| Capacity | ||
| Capacity | 52.6 L (56 qt) | 55 L (50 qt) |
| Zones | Single zone | Single zone |
| Temperature range | −4 to 68 °F | −4 to 68 °F |
| Price per liter | $15.21 | $12.71 |
| Power | ||
| Energy use | 192 Wh a day (maker average draw, 8 W at Average power draw when set at 35 °F (ambient not stated)) | 180 Wh a day (maker figure at ECO mode; no ambient or setpoint stated) |
| Energy per liter | 3.7 Wh | 3.3 Wh |
| Rated input | 80 W | 65 W |
| Battery | None | Optional (sold separately), 716.8 Wh |
| AC adapter included | Yes | Yes |
| Build | ||
| Compressor | LG | Huayi |
| Weight (empty) | 49.4 lb | 52.9 lb |
| Noise (maker) | 45 dB | 30 dB |
| App control | Yes | Yes |
| Warranty | 2 yr | 2 yr |
