A Black Friday "deal" is often a normal price next to an inflated list price. Here a electric reel only counts as on sale when its checked price is at least 15% below its own typical price over the last 90 days, from our price history. The best-rated models are listed too, since many are good value without a sale. See deals in every category.
Prices were last checked November 4, 2026. Product prices and availability are accurate as of that date and are subject to change; the price and availability shown on Amazon or the retailer's site at the time of purchase apply. As an Amazon Associate we earn from qualifying purchases. As an eBay Partner, we may be compensated if you make a purchase.
On sale now
No electric reel rated 3.8 or higher is 15% or more below its typical price at the last price check (November 4, 2026). Prices are rechecked through the sales; this list updates when one drops. See the recent price changes.
Best buys at their normal price
The top-rated models in each drag. A sale on one of these is worth more than a big discount on a weaker model.
Best Electric Reels With Under 14 kg of Drag
- Daiwa Leobritz 300J#1 of 5Full review
The lowest-cost Daiwa with enough drag and capacity for 600 ft fishing.
Amazon $539 eBay$53913 kg145 m/min540 g - Daiwa Seaborg 200J#2 of 5Full review
A light electric for bottom fishing in shallow to mid depths, where the 10 kg drag is enough and a small reel is easier on the arms.
Amazon $695.89 eBay$695.8910 kg155 m/min490 g - Daiwa Leobritz 200J#3 of 5Full review
A cheap light electric for shallow bottom fishing and light jigging, not for deep-drop weights.
Amazon $516.18 eBay$516.188.5 kg150 m/min480 g
Best Electric Reels With 14 to 24 kg of Drag
- Daiwa Seaborg 500J (2026)#1 of 11Full review
The best all-round pick for deep-drop fishing: heavy-fish drag, fast line speed and a long motor warranty in a light reel.
Amazon $1,199.99 eBay$1,199.9923 kg165 m/min750 g - Daiwa Seaborg G400J#2 of 11Full review
A durable mid-size electric with capacity for deep drops; check it against Daiwa’s inspection notice before buying old stock.
Amazon $879.77 eBay$879.7716 kg146 m/min600 g - Daiwa Seaborg 300J (2026)#3 of 11Full review
The current mid-size Seaborg for deep-drop and slow-pitch work, with the fastest gearing in its class and a long motor warranty.
Amazon $1,199.98 eBay$1,199.9816 kg157 m/min570 g
Best Electric Reels With 25 kg of Drag and More
- Daiwa Seaborg 600MJ#1 of 6Full review
A strong, compact choice for heavier fish and deep water that costs far less than the biggest electrics.
Amazon $1,130.49 eBay$1,130.4928 kg165 m/min970 g - Daiwa Seaborg G800MJ#2 of 6Full review
A big reel for tuna-size fish and deep water that can run straight from a 24 V boat supply.
Amazon $1,579.89 eBay$1,579.8936 kg140 m/min1,780 g - Daiwa Seapower 800#3 of 6Full review
A cheap way to get 30 kg of drag for big fish and deep water if weight and speed are secondary.
Amazon $884.71 eBay$884.7130 kg120 m/min1,980 g
